New Entrepreneurs Ask This Question the Most

THE QUESTION New entrepreneurs OR those who have just founded a new company from an idea, consistently ask this question:  “Where do I find customers?” WHY MOST ENTREPRENEURS ARE ASKING THIS QUESTION When you first have the idea for a business, you think you have it...

3 Reasons NOT to Give Your Innovation Away for Free

Value Your ProductIf your product provides value to customers, this post is meant for you so that you’ll stop undervaluing your creation (and yourself). Below are the Top 3 reasons you should not give your product away for free, particularly if you are trying to...

How to Minimize Failure with Design Thinking

This is a MUST READ if you’re considering starting a new business or adding a new product or service to your existing business.  Why?  Because many companies fail simply because they didn’t consider the steps outlined in this post.At TPM Focus, we assist...

How to Get Your Customer’s Attention

The internet streets are busy.  It’s hard to get anyone’s attention unless you really have something they want or are specifically searching for.  Just imagine Times Square in New York City times a million—that’s the internet.  That’s why...

No One Wants to Steal Your Business Idea

Seriously, no one. It might be a great business idea. It could be an idea that’s going to make someone a LOT of money. It may be an idea that seems simple enough to implement, that you think someone else can easily do it. But in reality, the idea could be great, but...

When to Act on Your Business Idea

Everything is just so uncertain when you first start a business or even when you have an idea that you think you want to execute on. Yes, the thought of it gets you excited and nervous all at the same time. It’s completely normal and EVERYONE (regardless of how...